(STL.News) Search engine optimization without content marketing is just like a ship without a rudder. In fact, search engine optimization is really planned around content marketing as every business needs articles, keywords, content, etc. In order to succeed, both need to go hand in hand. There are various techniques that are used to promote businesses on the Internet.
SEO involves several different tactics that are meant to provide a better user experience. First, the user will find relevant content within the page. Second, this relevant content can be optimized through keyword research and keyword phrase selection. Thirdly, this optimized content can be placed within the text of the web-page. Fourthly, the keywords that have been chosen can be used within the actual text content of the web-page itself. This will provide better back-links to the web-page and can improve the traffic and ranking on the internet.
Article Source Add Search Engine Optimization to Your Content Marketing