The Era of Ten Blue Links is Over: How to Make Your Organization the “Answer”
For years, the main goal of digital strategy was simple: rank high on a search results page, attract clicks, and convert visitors. Search engines operated much like city directories. Organizations battled for keyword placement and backlinks just to win visibility in a list of ten blue links. That model is disappearing. Today, search systems increasingly… Continue Reading The Era of Ten Blue Links is Over: How to Make Your Organization the “Answer”
