You can’t deny the value [social media] has in delivering business leads. You can’t avoid it, either, as more and more customers create accounts. This guide is a deep dive for all those small biz owners ready to make social media work.
Competitor marketing is pretty much the obsession of every business owner out there. They want to know what the other guy is saying, doing and what is working. They also want to know what isn’t working, so they can swoop in and poach their customers (admit it, you do this any time you can).
It doesn’t matter if you’re selling software, hotel rooms, or cupcakes—you want your social media content marketing efforts to give your brand an engaging, memorable presence on social. In fact, in a study by Invesp, 64 percent of marketers said that increasing engagement was crucial for their social media marketing strategy.
In its purest form, SEO is about page rankings, with the rules for ranking associated with search engine requirements.
However, while it may seem too technical, SEO is a crucial component of a successful content marketing strategy.
Creating content for the purposes of SEO can help you reach your target audience, and push them toward a conversion point.
2019 will be a game changer for companies promoting their brand on Instagram. Marketing on this social media website will provide a high ROI, but the strategies you implement needs to be different from your competitors. So, here are some of the Instagram marketing tips that will fuel your business growth this 2019.
It’s becoming more difficult for your brand’s content to stand out because, every day, it has to compete with the copious amounts of branded content being published. One of the best ways to ensure you cut through the crowd is to create something that won’t only share your brand message but will also benefit your consumers, aka, value-added content.
With so many options for writing social media copy – Facebook updates, tweets, Instagram captions, or even LinkedIn’s publishing platform for blog-length posts – we’ll start with the basics of writing for the web, then build out to best data-driven practices.
Let’s be honest. Social media has a lot of moving pieces, and social media marketing can often become disjointed and stressful. However, the ultimate goal is to create an effective and cohesive social media marketing strategy, improve social workflows, and measure results in real-time. Thankfully, there’s an app (quite a few, in fact) to help…
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Businesses in the US spent an estimated $2.67 billion on email marketing in 2017.
With little investment, you can make serious returns, but if you want to maximize those returns, you need to do your email marketing right.
Every month, more than 80 million blog posts and pages are published.
We split all recommended tools, applications and plugins into three main groups: website building tools, design tools and content improvement tools.
