Author: Stephen Charles

5 tips to elevate your event marketing strategy

5 tips to elevate your event marketing strategy

Successful event marketing means doing your homework before you invest in an event. It’s about knowing where your targets will be and what types of events they value most. It’s also about understanding what they want to get out of their experience and ensuring they leave with a lasting impression of your company and products.

Will Instagram Be the Most Important Social Marketing Channel in 2020?

How to Improve Your Content Creation: 15 Helpful Writing Tips

If you’re inconsistent with your content creation efforts, your results will show it. An effective content marketing strategy includes well-planned and thought-out messages shared on specific platforms at key times – all in order to best reach your target audience. If you decide not to follow your deadlines, it’s ultimately your brand that will suffer.

4 Essential Steps I took to Scale my Small Business

4 Essential Steps I took to Scale my Small Business

Every business should have a growth plan right from the start. This plan should outline the necessary growth phases the business has to undergo, the timeline for execution and how this plan is to be achieved.

3 Evolving Social Media Trends to Embrace in 2020

3 Evolving Social Media Trends to Embrace in 2020

In order to remain competitive, every brand needs to keep on the latest tech trends and innovations. In this post, we’ll look at a few social media marketing trends which could provide massive opportunities, as well as challenges, for digital marketers in 2020 and beyond.

Five types of Content you need in 2020

5 Types of Content You Need in Your 2020 Content Marketing Strategy

According to JD Craigman, you should avoid wasting time and money on outdated strategies, and you need to know what strategies are working for generating leads and conversions with content.

Craigman was kind enough to provide us with five types of content that are driving the most results for 2020.

pushpins on a map
4 Unconventional Marketing Tactics to Grow Your Business

4 Unconventional Marketing Tactics to Grow Your Business

Coming up with new marketing strategies isn’t easy, so steal these ones! Here are four unconventional marketing tactics and ideas you can put in place today.

Is Your Content Marketing Strategy Driving Sales?

Is Your Content Marketing Strategy Driving Sales?

Unfortunately, coming up with new marketing strategies isn’t easy, so steal these ones! Here are four unconventional marketing tactics and ideas you can put in place today.

Social Media Phone icons

What is Social Media Marketing?

Good use of Social platforms can be both a cost-effective and rewarding marketing method, as there are a wide number of opportunities in terms of strategies and formats available to marketeers across a range of platforms.

Are Your Content Downloads Getting the Attention They Deserve?

It’s important to remember that a potential prospect who completes a form and trades their contact information for a guide, whitepaper, case study or ebook is indeed a lead.